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Bio2You

Latvian-based beauty and cosmetic manufacturer and brand owner. B2Y develops and manufactures natural skincare, oral care, hair care and other hygiene products with a strong focus on quality and innovation. B2Y brand is targeted towards people with sensitive or problematic skin and is especially known for its anti-ageing product range.

Entry February 2022
Country Latvia
Industry Beauty and cosmetics
Turnover (2022) €1.3m
Personnel/ FTE (2022) 33
Status Active
Website www.bio2you.lv

Deal Team

Darius Šulnis
Darius Šulnis

Managing Partner, Investment Committee Member

Over 20 years of experience in private equity and M&A

Chairman of the Management Board of INVL Asset Management; President of Invalda INVL

Darius Šulnis
Darius Šulnis

Managing Partner, Investment Committee Member

Over 20 years of experience in private equity and M&A

Chairman of the Management Board of INVL Asset Management; President of Invalda INVL

Started as CEO of financial brokerage firm Finasta and been pioneering investments in the Baltic securities market since 1994. Joined Invalda INVL in in 1996. Has over 20 years of experience in private equity and operational management. After joining Invalda INVL was building and developing the group together with Alvydas Banys and others. Has served on the boards of 40+ portfolio companies. Together with Invalda INVL local and international investment partners, implemented acquisitions and sales of companies, capital raising deals with a total value of over EUR 1.2 billion.

Holds an MBA from Duke University, USA and Master’s degree in Accounting and Audit (Economist qualification) from Vilnius University, Lithuania.


Vytautas Plunksnis
Vytautas Plunksnis

Partner, Investment Committee Member

Over 15 years of experience in private equity and M&A

Chairman of the Board at Investors’ Association in Lithuania; Member of the Management Board of INVL Asset Management

Vytautas Plunksnis
Vytautas Plunksnis

Partner, Investment Committee Member

Over 15 years of experience in private equity and M&A

Chairman of the Board at Investors’ Association in Lithuania; Member of the Management Board of INVL Asset Management

Started his career as financial analyst at the first Lithuanian online brokerage Jusu Tarpininkas in 1999. In 2002 he became a business journalist and since 2004 was Editor in Chief, Business Desk, Lithuanian News Agency Elta. His career in asset management started in 2006 as an analyst and fund manager in Finasta Asset Management (Invalda INVL’s portfolio company). Since 2009 until 2016 he was an Investment Manager at Invalda INVL and since 2016 – the Head of Private Equity and a Member of the Management Board at INVL Asset Management. He has successfully implemented over 10 deals with a total value of c. EUR 250 million and has served on the boards of 20+ portfolio companies.

Currently is a Chairman of the Investor’s Association in Lithuania.

Holds Bachelor’s degree in Business Administration, Kaunas University of Technology, Lithuania.